All the more surprising why the SaaS market is developing slowly. I also wonder why it does not name for obvious reasons. Various sources said several reasons low rate of SaaS:.
- Strict requirements for quality and security of the communication channel;.
- Limited view of the functional features of browsers. At present it is still impossible to create a web service with a functional similar to offline applications;.
- Lack of speed;.
- Conservatism and distrust of users to be treated ' know where' confidential information.
That's all well and good and right, BUT: the first three technical issues are solved with time, because progress is not stopped. In my view, however, this does not solve the problem of development, because the problems lie not there. All of these shortcomings - technical. The impression is that the developers of SaaS - is enthusiastic IT specialists who are the principle of providing online functionality is more important than market realities.
Let's put ourselves in the place of some of the company, the potential client. What is really important? .
Quilting. SaaS in its current form promotes disgusting and fraught with lots of problems ' patchwork ' automation. Here take the software for their core business, here for document management, accounting, put offline ( 1C ), and here we offer you a great SaaS service. All this is interconnected and can not in any way or to reduce IT costs, and in addition creates costs for the organization interaction and collaboration of all these pieces.
inflexibility of the functional. Any enterprise software tyuninguemo. much. under the particular. Because those who sell enterprise software know that every business considers itself a unique. And the ability to maintain this uniqueness - a competitive advantage. Think of all the popularity of 1C and listen to its users. They all repeat the mantra as one - it can do anything. Possibility of custom development, customization, etc., etc.. SaaS developers have almost completely ignored this need.
security Issues. Understanding and knowing the fears of users, SaaS services ignore these fears and do not offer solutions. If you want to really give people a sense of security, create a backup option for the customer. On its hard drive. In an open format. That even if all your company will explode tomorrow, the user will remain the data that he can get to another system. One manufacturer of banking software in terms of the license gives companies the right buyers for a software source code, which is stored in special storage facilities abroad, and moves the company in case something happens to the company by the developer.
vague marketing. I do wonder this position: that's a wonderful service for SaaS HR. So what? . Why consider a normal strategy of providing a SaaS service a small piece of what is needed? . And the fact that this problem is solved separately mean nothing to the end consumer, they did not care. This is the classic approach of IT start-ups that are completely ignored by the consumer and talk about how wonderful their system management tasks. Who is it for you? . Just the same gikam. Just imagine that you need to cook soup. You buy potatoes, carrots, meat, and you can chop them and mix. And now a proposal to introduce SaaS: a unique potatoes! . And now attention the question:. Why did no one sells soup?.
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